Fred Joyal
April 2, 2020
The conventional wisdom in dentistry has been that we have to physically see the patient. But during this crisis, virtually all practices are only
Fred Joyal
January 13, 2020
Think you know your office manager? Chances are you have no idea what they really think about the state of their career, practice operations, the
Fred Joyal
July 2, 2019
In the retail business, everyone pretty much agrees that Apple is king. And one of the first things you notice when you buy an
Fred Joyal
May 31, 2019
Did you know the national average for dental case acceptance is around 50% for existing patients and barely 30% for new patients? Those numbers
Fred Joyal
May 6, 2019
I’ve met over 10,000 dentists during my 33-plus years in this business and one thing is clear to me: Dentists are really bad at
Fred Joyal
March 19, 2019
One of the things I try to emphasize in dental marketing is that a dental practice is too small a group of people to
Becoming Remarkable
How can dentists stay competitive in an online world where patients seek and share information faster than ever before? In short: by being remarkable.
Everything Is Marketing
Fred’s new book, Becoming Remarkable, takes your practice to the next level, and helps you create the practice patients can’t resist talking about. Fred’s first book, Everything is Marketing newly revised for 2014, takes you step by step through your practice, revealing how everything you say or do communicates a message to your patients.